BORACAR
The RulerServes Individuals and businesses seeking Ford vehicles and related services
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
BORACAR anchors on a muted Blue (#aaabbf) as their primary brand signal, paired with Blue (#d0e2eb), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#aaabbf
Primary
#d0e2eb
Secondary
#1d1b3f
Accent
#595d7a
Accent
#393b5d
Accent
#78809d
Accent
Typography
Headings set in Open Sans Semibold (a sans-serif — clean, modern, and optimized for digital), body in Open Sans Regular (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
BORACAR uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: modern, clean, professional.
Wordmark
rectangle
Text
3/10
Brand Character
BORACAR is authoritative and decisive.
first_plural
high_school
direct
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
BORACAR is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BORACAR. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dark Purple
Used in the logo and website headers.
Open Sans
Used throughout the website for a clean and modern look.
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