Bosch Rexroth
The Creator“Bosch Rexroth. WE MOVE. YOU WIN.”
Serves Engineers and industrial professionals
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Bosch Rexroth anchors on a vivid Blue (#002b4d) as their primary brand signal, paired with Red (#e4040f), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#002b4d
Primary
#e4040f
Secondary
#597b90
Accent
#3ec0f0
Accent
#506471
Accent
#ffffff
Background
Typography
Headings set in Bosch Sans (a sans-serif — clean, modern, and optimized for digital), body in bosch-sans-regular (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
Bosch Rexroth is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
first_plural
college
direct
Signature Words
Design Playbook
technical, industrial, product-focused
studio
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
active on 1 social platform.
Market Presence
multinational, based in DE.
DE
multinational
cs
Bosch Rexroth is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Bosch Rexroth. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Bosch Red
Used prominently in the logo and as an accent color throughout the site.
Bosch Sans
A custom sans-serif font that conveys a modern and technical feel.
WE MOVE. YOU WIN.
A short, impactful statement about the company's value proposition.
Advanced Automation Solutions
Focus on innovative and patented technologies in automation.
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