Boston Scientific
The Creator“Advancing science for more joyrides”
Serves Medical Professionals
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Boston Scientific anchors on a vivid Blue (#013c71) as their primary brand signal, paired with Blue (#ced9e4), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#013c71
Primary
#ced9e4
Secondary
#97afc5
Accent
#f7f9fa
Background
#14487e
Accent
#5a4247
Accent
Typography
Headings set in SST-Bold (a sans-serif — clean, modern, and optimized for digital), body in SST-Roman (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Boston Scientific uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, corporate.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Boston Scientific is formal and professional, authoritative and decisive, technically detailed.
third
college
direct
Signature Words
Design Playbook
professional, medical, clinical
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
active on 4 social platforms.
Market Presence
Global presence, based in US, communicating in 5 languages.
US
global
en, es, pt, ko, ja
Boston Scientific is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Boston Scientific. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: rectangle
Brand Codes
Boston Scientific Blue
Used extensively in the logo, headers, and throughout the website.
SST-Roman
Used for body text, providing a clean and professional look.
Advancing Science for Life
Used as the main tagline across the website.
Modular Layout
Uses a grid-based layout with clear sections for different content types.
Social Media Intelligence
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