What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Boty-obuv.cz anchors on Pink (#de4897) as their primary brand signal, paired with Pink (#2f1020), and accented by Pink. The palette leans warm — inviting and energetic.
#de4897
Primary
#2f1020
Secondary
#ac3976
Accent
#5d1f40
Accent
#842c5a
Accent
#ffffff
Background
Typography
Headings set in DM Serif Display (a serif — evoking tradition, authority, and print heritage), body in Inter (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Boty-obuv.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Boty-obuv.cz is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ, communicating in 2 languages.
CZ
national
cs, sk
Boty-obuv.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Boty-obuv.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#d64692
Bright pink used for key call-to-action buttons and highlights.
Inter
Used for body text, providing a clean and readable experience.
Boty-obuv
Directly translates to 'shoes-footwear', simple and descriptive.
lowercase b
A lowercase 'b' with a vertical line extending above the circle.
Social Media Intelligence
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