What Drives Them
Challenges the status quo. Breaks rules to build better ones.
Color Intelligence
Metalshop anchors on a vivid Orange (#ea7e00) as their primary brand signal, paired with Orange (#5f3606), and accented by Gray. The palette leans warm — inviting and energetic.
#ea7e00
Primary
#5f3606
Secondary
#fafafa
Background
#585858
Accent
#9d9d9d
Accent
#36393d
Text
Typography
Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Arimo (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Metalshop is casual and conversational, authoritative and decisive, energetic and passionate — also simply spoken and accessible.
third
high_school
urgent
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, headquartered in Brno, CZ.
CZ
Brno, CZ
national
cs
Metalshop is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Metalshop. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Orange
Used in the logo and website design to create a bold and energetic feel.
Oswald
Bold and modern font used for headings.
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