Brno na kole
The EverymanServes Residents of Brno interested in cycling
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Brno na kole anchors on a vivid Orange (#f9c9aa) as their primary brand signal, paired with Orange (#ead8cc), and accented by Gray. The palette leans warm — inviting and energetic.
#f9c9aa
Primary
#7c7d7d
Accent
#fdfdfd
Background
#ead8cc
Secondary
#4b4d4d
Text
#47342a
Accent
Typography
Headings set in Helvetica (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brno na kole uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Brno na kole is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 4 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Brno na kole is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Brno na kole. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Pale Orange #fac9ab
Used as a background color and in design elements, creating a warm and inviting feel.
Brno
The brand name directly references the city of Brno.
Brno na kole
Repeated in the brand name and throughout the website.
Bicycle-as-letter
The logo integrates a bicycle shape into the letter 'G' of 'BRNO'.
Bold sans-serif
The brand uses a bold, sans-serif typeface for its logo and headings, creating a modern and approachable feel.
Social Media Intelligence
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