BRUTT dětská organizace
The Jester“Dětský tábor Brutt”
Serves Children and their parents
What Drives Them
Finds joy in the moment. Connects through humor and lightheartedness.
Color Intelligence
BRUTT dětská organizace anchors on a vivid Red (#fe8060) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.
#d9d9d9
Accent
#717171
Accent
#b4b4b4
Accent
#2d2d2d
Text
#fefefe
Background
#fe8060
Primary
Typography
Headings set in Chelsea Market (a display face — designed for headlines and visual impact), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
BRUTT dětská organizace uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
BRUTT dětská organizace is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
candid, outdoor, action
natural
full_color
flat
navbar
rounded
loose
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in PRAHA, CZ.
CZ
PRAHA, CZ
national
cs
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Logo Variants
Primary SVG
Primary LogoBrand Codes
Orange-Red (#fe8060)
Used for accents and highlights, creating a playful and energetic feel.
Chelsea Market
Used for headings, providing a playful and slightly quirky appearance.
20+ Years of Experience
Mention of organizing summer camps for over 20 years.
Brutt Mascot
A cartoonish, stylized figure with large eyes and a whimsical design, used in the logo and promotional materials.
Brutt Typography
The word "BRUTT" is written in a distinctive, hand-drawn style with elongated and stylized letterforms.
Social Media Intelligence
Tábor Brutt, Cimer. 72 To se mi líbí. Letní dětský tábor v krásném prostředí České Kanady
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