Benefit Term s.r.o
The Ruler“Benefit Term - Váš obchod s klimatizacemi”
Serves Homeowners and businesses seeking air conditioning solutions
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Benefit Term s.r.o anchors on a vivid Blue (#d1e9fc) as their primary brand signal, paired with Pink (#c0a9bb), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d1e9fc
Primary
#c0a9bb
Secondary
#1680d7
Accent
#bf4a50
Accent
#5aadec
Accent
#0463c1
Accent
Typography
Headings set in Roboto Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Benefit Term s.r.o uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Benefit Term s.r.o is authoritative and decisive, energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
Product Photos, Lifestyle
natural
full_color
flat
top
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Benefit Term s.r.o is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Benefit Term s.r.o. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Light Blue
Used for the website background and accents.
Dark Blue
Used for headings and key text elements.
Roboto
Used for body text, creating a readable and modern feel.