BULY ARÉNA logo

BULY ARÉNA

The Everyman

CMS FajneSTRANKY.cz

Hospitality·Hotel and Sports Complex·bulyarena.cz

Serves Families and sports enthusiasts

Open SansActiveRelaxingFamily-friendlyCommunity-focused10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

SportsmanshipCommunityRelaxationHospitality

Color Intelligence

BULY ARÉNA anchors on Red (#e52628) as their primary brand signal, paired with Green (#1a6337), and accented by Green. The palette leans warm — inviting and energetic.

#e52628

Primary

#1a6337

Secondary

#2aa84b

Accent

#814a33

Accent

#242523

Text

#000000

Background

warm palette(3w/2c)Red · Green · Orange · Gray

Typography

Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Helvetica NeueHeadingsSans Serif
Aa
ArialRoundedMTBoldsecondary_headingrounded
Aa
courier newUIMonospace

Logo Anatomy

BULY ARÉNA uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

BULY ARÉNA is authoritative and decisive, energetic and passionate.

Confidence
70%
Enthusiasm
70%
Formality
60%
Warmth
60%
Technicality
40%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

hotelsportsarénaubytovánízábava

Design Playbook

Photography

Action, Lifestyle

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on Other, active on 1 social platform.

Built withOther
Social
facebook

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

BULY ARÉNA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by BULY ARÉNA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Red

Signature ColorSupporting

Used for the logo and primary accents, #e52628.

Consistency80%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, providing a clean and readable look.

Consistency90%
Website
ActiveOccasional

Sports Imagery

Cultural SymbolSupporting

Use of images depicting sports activities.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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