Calmea logo

Calmea

The Caregiver
Healthcare·Therapeutic Center·calmea.cz

Serves Individuals seeking mental health support

futura-lt-w01-bookEmpatheticSupportiveProfessionalCaring10/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Well-beingRecoveryPersonal GrowthProfessionalism

Color Intelligence

Calmea anchors on a muted Pink (#9c8091) as their primary brand signal, paired with Pink (#e0a4cd), and accented by Gray. The palette leans warm — inviting and energetic.

#9c8091

Primary

#e0a4cd

Secondary

#6a5d5f

Accent

#000000

Background

#be95ad

Accent

#d5dfff

Accent

warm palette(4w/1c)Pink · Gray · Blue

Typography

Headings set in futura-lt-w01-book (a sans-serif — clean, modern, and optimized for digital), body in avenir-lt-w01_35-light1475496 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
futura-lt-w01-bookHeadingsSans Serif
Aa
avenir-lt-w01_35-light1475496BodySans Serif
Aa
dancingscript-regularsecondary_headingScript
Aa
poppinsnavigationSans Serif
Aa
dancing scriptcaptionScript

Logo Anatomy

Calmea uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Calmea is authoritative and decisive, warm and approachable.

Warmth
80%
Confidence
70%
Enthusiasm
60%
Formality
50%
Technicality
40%
Voice Person

first_plural

Reading Level

high_school

CTA Style

soft

Signature Words

terapiepsychoterapiezávislostiduševnípomáháme

Design Playbook

Lighting

natural

Color Treatment

natural

Icons

flat

Navigation

top

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Wix, active on 2 social platforms.

Built withWix
Social
facebookinstagram

Market Presence

Regional presence, based in CZ.

Origin

CZ

Market Scope

regional

Languages

cs

Calmea is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Calmea. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Lavender

Signature ColorSupporting

Used throughout the website to create a calming and soothing atmosphere.

Consistency90%
WebsiteSocial
ActiveOccasional

Dancing Script

Typography CodeSupporting

Used for headings, providing a personal and friendly touch.

Consistency70%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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