Česká asociace parkouru, z. s. (ČAPk)

The Everyman

Sports·Parkour Association·capk.cz

Serves Parkour enthusiasts and practitioners

MontserratEnergeticCommunity-focusedDisciplinedActive11/12 intel

What Drives Them

🏠

The Everyman

Relatable and down-to-earth. Connects through belonging.

CommunitySkillSafetyInclusivity

Color Intelligence

Česká asociace parkouru, z. s. (ČAPk) anchors on a vivid Red (#cb0b15) as their primary brand signal, paired with Blue (#094d82), and accented by Gray. The palette leans warm — inviting and energetic.

#cb0b15

Primary

#094d82

Secondary

#efefef

Accent

#a10411

Accent

#085b9f

Accent

#e9040e

Accent

warm palette(4w/2c)Red · Blue · Gray

Typography

Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Montserrat— HeadingsSans Serif

Roboto— BodySans Serif

Poppins— navigationSans Serif

Logo Anatomy

Česká asociace parkouru, z. s. (ČAPk) uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic, geometric.

Type

Combination Mark

Primary Shape

abstract

Contains

Icon + Text

Complexity

6/10

moderndynamicgeometric

Brand Character

Česká asociace parkouru, z. s. (ČAPk) is authoritative and decisive, energetic and passionate.

Enthusiasm

75%

Confidence

70%

Warmth

60%

Formality

50%

Technicality

45%

Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

parkourasociaceČeskátréninkkomunita

Design Playbook

Photography

Action, Event

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress, active on 2 social platforms.

Websitehttps://capk.cz

Built withWordPress

Social

facebookinstagram

Market Presence

Nationwide presence, headquartered in Prague, CZ.

Origin

Headquarters

Prague, CZ

Market Scope

national

Languages

Česká asociace parkouru, z. s. (ČAPk) is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Česká asociace parkouru, z. s. (ČAPk). All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster

Primary Logo

Combination Mark

IconText

Primary shape: abstract

Complexity60%

moderndynamicgeometric

Brand Codes

Navy Blue

Signature ColorSupporting

Used for the logo and primary navigation.

Consistency80%

WebsiteSocial

ActiveOccasional

ČAPk

Acronym CodeSupporting

The brand is primarily known by its acronym.

Consistency95%

WebsiteAdvertisingSocial

ActiveOccasional

Abstract Figure

Signature ShapeSupporting

The logo features an abstract red and blue shape suggesting a figure in motion, possibly jumping or performing a parkour move, with a white crescent above.

Consistency90%

Website

ActiveOccasional