Mgr. Jarmila Šimáková logo

Mgr. Jarmila Šimáková

The Caregiver
Healthcare·Psychological Counseling·terapie-aft.cz

Serves Individuals seeking psychological support and AFT therapy

Playfair DisplayEmpatheticSupportiveCalmUnderstanding10/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Well-beingBalanceEmotional IntelligencePersonal Growth

Color Intelligence

Mgr. Jarmila Šimáková anchors on Blue (#cbdbfa) as their primary brand signal, paired with Blue (#1f5fea), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#cbdbfa

Primary

#1f5fea

Secondary

#96b5f5

Accent

#6994f1

Accent

#4278ee

Accent

#feffff

Background

cool palette(0w/6c)Blue

Typography

Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.

Aa
Playfair DisplayHeadingsSerif
Aa
Open SansBodySans Serif
Aa
MenlocodeMonospace

Logo Anatomy

Mgr. Jarmila Šimáková uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Mgr. Jarmila Šimáková is authoritative and decisive, warm and approachable.

Warmth
85%
Confidence
75%
Formality
65%
Technicality
60%
Enthusiasm
55%
Voice Person

first_singular

Reading Level

high_school

CTA Style

soft

Signature Words

terapiepsychologicképoradenstvírovnováhuemoce

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

Mgr. Jarmila Šimáková is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Mgr. Jarmila Šimáková. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Royal Blue

Signature ColorSupporting

#2161eb used for headings and accents, conveying trust and professionalism.

Consistency85%
Website
ActiveOccasional

Playfair Display

Typography CodeSupporting

Used for headings, providing an elegant and sophisticated feel.

Consistency90%
Website
ActiveOccasional

Mgr. Jarmila Šimáková

Founder FigureSupporting

The brand is directly associated with the therapist's name.

Consistency100%
Website
ActiveOccasional

AFT terapie

Proprietary TechnologySupporting

Specialized therapy offered by the practitioner.

Consistency95%
Website
ActiveOccasional

Script Font

Typography CodeSupporting

The logo uses a flowing, cursive script font for the words 'Psychoterapie' and 'AFT'.

Consistency90%
Website
ActiveOccasional

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