Chalupa Pohoda logo

Chalupa Pohoda

Hospitality·Vacation Rental·chalupapohoda.cz

Serves Families and couples seeking a relaxing vacation in the Jeseníky mountains.

Open SansRelaxingComfortableWelcomingFamily-friendly10/12 intel

What Drives Them

ComfortRelaxationNatureFamily

Color Intelligence

Chalupa Pohoda anchors on a vivid Orange (#efa31d) as their primary brand signal, paired with Orange (#f5c979), and accented by Orange. The palette leans warm — inviting and energetic.

#efa31d

Primary

#f5c979

Secondary

#f8d599

Accent

#fbe3c1

Accent

#f0b23f

Accent

#ffffff

Background

warm palette(6w/0c)Orange

Typography

Headings set in Fraunces (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
FrauncesHeadingsSerif
Aa
var(--global-heading-font-familysecondary_headingSerif
Aa
var(--global-primary-nav-font-family)navigationSans Serif

Logo Anatomy

Chalupa Pohoda uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Chalupa Pohoda is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
90%
Enthusiasm
80%
Confidence
70%
Formality
40%
Nostalgia
40%
Voice Person

third

Reading Level

high_school

CTA Style

soft

Signature Words

chalupapohodaubytováníJeseníkydovolená

Design Playbook

Photography

Nature, Interior, Exterior

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Local market, headquartered in Ostružná, CZ.

Origin

CZ

Headquarters

Ostružná, CZ

Market Scope

local

Languages

cs

Chalupa Pohoda is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Chalupa Pohoda. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Golden Yellow

Signature ColorSupporting

Used for highlights and accents throughout the website.

Consistency80%
WebsiteSocial
ActiveOccasional

Chalupa Pohoda

CatchphraseSupporting

The brand name itself is a catchphrase, meaning 'Cottage of Comfort'.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Jeseníky Region

Heritage ElementSupporting

Location in the Jeseníky mountains is a key part of the brand identity.

Consistency90%
WebsiteSocial
ActiveOccasional

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