Chata Světluška a kemp
The EverymanServes Families and individuals seeking outdoor recreation and relaxation.
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Chata Světluška a kemp anchors on Blue (#d5edf3) as their primary brand signal, paired with Yellow (#848755), and accented by Yellow. The palette leans warm — inviting and energetic.
#d5edf3
Primary
#848755
Secondary
#cec6a3
Accent
#e1dc45
Accent
#1b3f2a
Accent
#668048
Accent
Typography
Headings set in Roboto (a sans-serif — clean, modern, and optimized for digital), body in Lato (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Chata Světluška a kemp uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Chata Světluška a kemp is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Chata Světluška a kemp is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Chata Světluška a kemp. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#d5edf4
Light blue used for background elements, creating a calming atmosphere.
Lato
Used for headings and body text, providing a friendly and readable look.
Světluška
Name evokes a cozy, natural feeling.
Bee with lantern
A cartoon bee with a lantern is used as a mascot.
Social Media Intelligence
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