CHESTERTON ČR, s.r.o.
The Ruler“Vždy známe cestu”
Serves Industrial businesses
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
CHESTERTON ČR, s.r.o. anchors on Red (#e2393e) as their primary brand signal, paired with Red (#fa0405), and accented by Gray. The palette leans warm — inviting and energetic.
#e2393e
Primary
#fa0405
Secondary
#e7e7e3
Accent
#f5d411
Accent
#000000
Background
#376467
Accent
Typography
Headings set in Helvetica Neue Light (a sans-serif — clean, modern, and optimized for digital), body in Helvetica (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
CHESTERTON ČR, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
CHESTERTON ČR, s.r.o. is formal and professional, authoritative and decisive, technically detailed.
third
college
formal
Signature Words
Design Playbook
technical, product-focused
natural
full_color
flat
horizontal
rounded
balanced
image
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Telč, CZ.
CZ
Telč, CZ
national
cs
CHESTERTON ČR, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CHESTERTON ČR, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Chesterton Red
Used in the logo and as a primary color, creating a sense of strength and reliability.
Helvetica Neue Light
Used for body text, ensuring readability and a modern appearance.
Chesterton Logo Font
The CHESTERTON logo uses a distinctive, bold, sans-serif font with rounded terminals, and a stylized 'Q' with a swoosh.
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