Museum čokolády Choco-Story
“Muzeum čokolády Choco-Story je pro každého místem, kterou by neměl minout na své cestě za poznáním hlavního města Prahy.”
Serves Families and tourists interested in chocolate and history
What Drives Them
Color Intelligence
Museum čokolády Choco-Story anchors on a vivid Red (#ff0000) as their primary brand signal, paired with Red (#7b4d45), and accented by Orange. The palette leans warm — inviting and energetic.
#ff0000
Primary
#7b4d45
Secondary
#fef5f1
Background
#f06d1e
Accent
#6a4026
Accent
#c18974
Accent
Typography
Headings set in Libre Franklin (a sans-serif — clean, modern, and optimized for digital), body in Tahoma (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Museum čokolády Choco-Story uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Museum čokolády Choco-Story is authoritative and decisive, warm and approachable, energetic and passionate.
third
middle_school
playful
Signature Words
Design Playbook
Documentary, Food
natural
full_color
flat
horizontal
rounded
loose
image
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Prague, CZ, communicating in 2 languages.
CZ
Prague, CZ
local
cs, en
Museum čokolády Choco-Story is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Museum čokolády Choco-Story. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Chocolate Brown
Used in the logo and as primary accents, conveying the essence of chocolate.
Prague
Connects the museum to the city of Prague, attracting tourists.
Libre Franklin
Used for headings and body text, providing a modern and readable look.
Choco Story Praha
The logo features a stylized, handwritten-style font for 'Choco Story' with 'Praha' in a smaller, bolder font below, all outlined in orange.
Cocoa Bean
The logo includes a stylized cocoa bean shape above the text.
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