CHRPA sociální firma Slezské diakonie, o.p.s.
The CaregiverServes Customers seeking unique, handmade gifts with a social impact
What Drives Them
Puts people first. Builds trust through genuine care.
The brand's values, personality, and voice profile strongly emphasize care, social responsibility, and warmth. This, combined with their focus on employing people with disabilities, positions them as a caring and compassionate organization.
Color Intelligence
CHRPA sociální firma Slezské diakonie, o.p.s. anchors on a muted Blue (#29293b) as their primary brand signal, paired with Yellow (#faff1d). The palette leans warm — inviting and energetic.
#29293b
Primary
#ffffff
Background
#c4c3c5
Background
#faff1d
Secondary
#000000
Background
#64605e
Background
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Poppins (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
CHRPA sociální firma Slezské diakonie, o.p.s. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
CHRPA sociální firma Slezské diakonie, o.p.s. is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Product-focused, Handmade aesthetic
natural
vibrant
flat
dropdown
rounded
comfortable
image
Digital Footprint
Built on Shoptet, active on 3 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
CHRPA sociální firma Slezské diakonie, o.p.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CHRPA sociální firma Slezské diakonie, o.p.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Slezské Diakonie Affiliation
Affiliation with Slezské Diakonie, a well-known Czech diaconal organization, emphasizing their social mission.
Ručně vyráběné dárky
Repeated emphasis on handmade gifts, highlighting the artisanal nature of their products.
Chrpa Pink
The #ca1d72 color is used in the logo and as an accent color throughout the website.
Social Enterprise Focus
Emphasis on employing people with disabilities, highlighting the social impact of the brand.
Simple Product Packaging
Simple, eco-friendly packaging for products, visible in product images.
Lotus-like shape
A stylized lotus-like shape with sharp, triangular petals is used as a central icon.
Script font
A flowing, cursive script font is used for the "Chrpa design" text.
Floral illustrations
Delicate floral illustrations, particularly blue flowers, are used on the glassware and other products.
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