Cinnabon
The EverymanServes Young adults and families seeking a sweet treat
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Cinnabon anchors on a vivid Blue (#061e4a) as their primary brand signal, paired with Blue (#446883), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#061e4a
Primary
#446883
Secondary
#274b6c
Accent
#65cbc9
Accent
#c4cad4
Accent
#65b6bb
Accent
Typography
Headings set in roc-grotesk (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Cinnabon uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Cinnabon is casual and conversational, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in XX.
XX
national
cs
Cinnabon is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Cinnabon. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Dark Blue
Used in the logo and website header, #264266 and #051d49
Roc Grotesk
Used for headings, giving a modern, slightly playful feel.
Sladké potěšení
Repeated phrase meaning 'sweet pleasure'.
Product names
Classic, Chillattas
Cinnabon font
The Cinnabon logo uses a distinctive serif font with a stylized underline.
Cinnamon roll close-ups
Close-up shots of cinnamon rolls with icing and toppings are used as a visual element.
Social Media Intelligence
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
