Clean
The RulerServes Homeowners and businesses in South Bohemia
What Drives Them
Organized and dependable. Creates order and stability.
Given the emphasis on reliability, trustworthiness, and professional service, combined with the brand's focus on quality and customer satisfaction, 'Reliableness' encapsulates the core promise of consistent and dependable cleaning services.
Color Intelligence
Clean anchors on Blue (#2ba6ea) as their primary brand signal, paired with Blue (#65bce2), and accented by Yellow. The palette leans cool — projecting trust and professionalism.
#2ba6ea
Primary
#65bce2
Secondary
#fcef92
Accent
#f8d53b
Accent
#dcdede
Accent
#014c8c
Accent
Typography
Clean uses Hind across both headings and body — a sans-serif — clean, modern, and optimized for digital.
Logo Anatomy
Brand Character
Clean is authoritative and decisive, warm and approachable, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Regional presence, headquartered in České Budějovice, CZ.
CZ
České Budějovice, CZ
regional
cs
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Brand Codes
Dark Blue
Dominant dark blue color used in the logo and website elements. Hex: #014c8c
Clean
Brand name is short, memorable, and directly related to the service provided.
Hind
Use of Hind font for headings and body text.
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