CPG duo logo

CPG duo

The Everyman
Retail·Outdoor Power Equipment Retailer·est. 2026·cpg.cz

Serves Homeowners and gardeners

RobotoReliablePracticalHelpfulApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer ServiceExpertiseCommunity

Color Intelligence

CPG duo anchors on Green (#414921) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.

#414921

Primary

#e0e0e0

Accent

#b1b2ae

Accent

#797d71

Accent

#000000

Background

#11140a

Text

warm palette(3w/0c)Green · Gray

Typography

Headings set in HusqvarnaGothic (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
HusqvarnaGothicHeadingsSans Serif
Aa
Helvetica Neuesecondary_headingSans Serif
Aa
Roboto CondensedUISans Serif

Logo Anatomy

CPG duo uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

CPG duo is authoritative and decisive, cool and detached.

Confidence
75%
Formality
65%
Technicality
60%
Enthusiasm
50%
Urgency
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

Husqvarnazahradnívýrobkymajiteléakční

Design Playbook

Photography

Product Focused, Outdoor

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on Bootstrap, active on 3 social platforms.

Built withBootstrap
Social
facebookinstagramyoutube

Market Presence

Nationwide presence, headquartered in Týn nad Vltavou, CZ.

Origin

CZ

Headquarters

Týn nad Vltavou, CZ

Market Scope

national

Languages

cs

CPG duo is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CPG duo. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

#4a5429

Signature ColorSupporting

Dark olive green used in the logo and some design elements.

Consistency70%
WebsiteSocial
ActiveOccasional

CPG duo

Naming ConventionSupporting

The name suggests a partnership or collaboration.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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