CZ-FLORA
The Innocent“Jarní sortiment květin”
Serves Florists and retailers in the Czech Republic
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
CZ-FLORA anchors on a muted Blue (#d3dddc) as their primary brand signal, paired with Blue (#2c9490), and accented by Blue. The palette balances warm and cool tones.
#d3dddc
Primary
#2c9490
Secondary
#94adad
Accent
#231f20
Text
#656262
Accent
#ffffff
Background
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Segoe UI (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
CZ-FLORA is authoritative and decisive, warm and approachable.
third
middle_school
direct
Signature Words
Design Playbook
natural, product shots
natural
realistic
horizontal
rounded
balanced
image
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
CZ-FLORA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by CZ-FLORA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Green Buttons
The specific shade of green (#5d8834) used for buttons and links throughout the site.
Founding Year
Reference to the founding year (2001) emphasizes experience and tradition.
Jarní sortiment květin
The phrase 'Jarní sortiment květin' (Spring assortment of flowers) is used as a tagline.
More brands in Agriculture
Explore other brands in this industry to compare visual identities.
