XLMOTO
The ExplorerServes Motorcycle enthusiasts and riders
What Drives Them
Pushes boundaries. Seeks new frontiers and experiences.
Color Intelligence
XLMOTO anchors on a vivid Yellow (#fefc01) as their primary brand signal, paired with Yellow (#d9d70a), and accented by Yellow. The palette leans warm — inviting and energetic.
#fefc01
Primary
#d9d70a
Secondary
#898a1c
Accent
#545728
Accent
#b5b412
Accent
#272c33
Background
Typography
3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
XLMOTO uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
XLMOTO is casual and conversational, authoritative and decisive, energetic and passionate.
third
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap, active on 2 social platforms.
Market Presence
multinational, based in XX, communicating in 12 languages.
XX
multinational
cs, sv, nb, fi, de, da, fr, en, pl, nl, it, es
XLMOTO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by XLMOTO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fefc01
Used for key elements like buttons and accents, creating a sense of energy and excitement.
Montserrat
Used for headings and potentially body text, providing a modern and readable appearance.
XLMOTO logo
The XLMOTO logo features a stylized 'X' shape formed by intersecting lines, creating a geometric and modern look.
Social Media Intelligence
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