What Drives Them
Organized and dependable. Creates order and stability.
Dafit.cz emphasizes guiding customers through the 'jungle of the fitness world' and positions itself as a partner dedicated to customer satisfaction. This focus on service and support points to a core 'helpfulness'.
Color Intelligence
The palette leans warm — inviting and energetic.
#1b1314
Text
#ffffff
Background
#b2b0ae
Background
#e6e5e4
Background
#cbcaca
Background
#47423e
Text
Typography
Headings set in korolev-condensed, body in objektiv-mk1 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Dafit.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic.
Combination Mark
rectangle
Icon + Text
6/10
Brand Character
Dafit.cz is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
product-focused, action shots, lifestyle
natural
full_color
flat
horizontal_menu
rounded
balanced
image_carousel
Digital Footprint
active on 4 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
en
Dafit.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Dafit.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Dafit Orange
The brand uses a specific shade of orange, #f4742b, consistently in its buttons, accents, and promotional materials.
Korolev Condensed
The brand uses Korolev Condensed for headings and UI elements, giving a modern and athletic feel.
Product Category Focus
Product names are clearly categorized by sport and nutritional benefit.
Prominent Search Bar
A large, easily accessible search bar is present on every page.
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