Darovanek.cz logo

Darovanek.cz

The Jester

Darovánek - rodinný obchod s hračkami

Retail·Toys & Games·darovanek.cz

Serves Parents and grandparents looking for toys and gifts for children

Helvetica NeueFriendlyPlayfulTraditionalFamily-oriented11/12 intel

What Drives Them

🎭
The Jester

Finds joy in the moment. Connects through humor and lightheartedness.

QualityTraditionFamilyFun

Color Intelligence

Darovanek.cz anchors on a muted Blue (#bac3c9) as their primary brand signal, paired with Blue (#152434), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#bac3c9

Primary

#152434

Secondary

#0a8fce

Accent

#0e5b81

Accent

#fcfcfc

Background

#766a48

Accent

cool palette(2w/4c)Blue · Orange

Typography

Headings set in Open Sans Condensed Bold (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
Helvetica NeueBodySans Serif
Aa
Open Sans Condensed BoldHeadingsSans Serif
Aa
Tinos Boldsecondary_headingSerif
Aa
Tinos RegularBodySerif

Logo Anatomy

Darovanek.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: playful, colorful.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

6/10

playfulcolorful

Brand Character

Darovanek.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
85%
Enthusiasm
80%
Confidence
70%
Nostalgia
50%
Formality
40%
Voice Person

third

Reading Level

high_school

CTA Style

playful

Signature Words

hračkyrodinnýobchoddarovánek

Design Playbook

Photography

Product photography

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Digital Footprint

.

Market Presence

Nationwide presence, headquartered in Humpolec, CZ.

Origin

CZ

Headquarters

Humpolec, CZ

Market Scope

national

Languages

cs

Darovanek.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Darovanek.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
HorizontalIconText

Primary shape: rectangle

Complexity60%
playfulcolorful

Brand Codes

#0a8fce

Signature ColorSupporting

Used in the website's design, creating a sense of playfulness and joy.

Consistency70%
Website
ActiveOccasional

Open Sans Condensed Bold

Typography CodeSupporting

Used for headings and titles, giving a modern and friendly feel.

Consistency60%
Website
ActiveOccasional

Dlouholetou tradicí

Heritage ElementSupporting

Highlights the long-standing tradition of the toy store.

Consistency90%
Website
ActiveOccasional

Cartoon Flower

Illustration Style CodeSupporting

A cartoon-style flower with blue petals, a yellow center, and a green leaf is used as part of the logo.

Consistency90%
Website
ActiveOccasional

Cartoon Sun

Illustration Style CodeSupporting

A cartoon-style sun with a smiling face and yellow rays is used as part of the logo.

Consistency90%
Website
ActiveOccasional

Darovanek Logo Font

Typography CodeSupporting

The 'Darovanek' text in the logo uses a distinctive, rounded, blue font with a water droplet effect.

Consistency90%
Website
ActiveOccasional

More brands in Retail

Explore other brands in this industry to compare visual identities.