Dekorace 3D
The Innocent“Dřevo přitahuje od dávných časů svým kouzlem. Ptáky, houby, dřevorubce, rostliny, zvířenu i nás. Je to vůně přírody a dětem tím dáváme to nejlepší.”
Serves Parents and grandparents looking for wooden toys and decorations
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Dekorace 3D anchors on a muted Green (#30453a) as their primary brand signal, paired with Blue (#8b90a3), and accented by Orange. The palette leans cool — projecting trust and professionalism.
#30453a
Primary
#f2f2f4
Background
#8b90a3
Secondary
#cbaf8f
Accent
#c89e19
Accent
#1f3137
Accent
Typography
Headings set in Dosis (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Dekorace 3D is warm and approachable, energetic and passionate, simply spoken and accessible.
third
elementary
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, headquartered in Rudimov, CZ.
CZ
Rudimov, CZ
national
en
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Brand Codes
Pink Accent
The use of pink (#ff336c) as an accent color in links and logo area adds a touch of playfulness and modernity to the brand.
Dosis Headings
The use of Dosis font for headings provides a modern and friendly feel.
Wooden Craft
The focus on wooden toys and decorations connects the brand to traditional Czech craftsmanship and natural materials.
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