DEREK - Kaluža, s.r.o. logo

DEREK - Kaluža, s.r.o.

The Ruler
Pest Control·Home & Garden·derek.cz

Serves Homeowners and businesses in Ostrava and surrounding areas

Open SansReliableProfessionalPracticalLocal10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Customer SatisfactionEfficiencySafetyEnvironmental Responsibility

Color Intelligence

DEREK - Kaluža, s.r.o. anchors on a vivid Orange (#f89b1c) as their primary brand signal, paired with Red (#d71e42), and accented by Orange. The palette leans warm — inviting and energetic.

#f89b1c

Primary

#d71e42

Secondary

#fdebd5

Accent

#fab85e

Accent

#f4b6a4

Accent

#ffffff

Background

warm palette(6w/0c)Orange · Red

Typography

Headings set in Shadows Into Light (a handwritten style — projecting personality and human warmth), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Shadows Into LightHeadingsHandwritten
Aa
Helvetica Neuesecondary_headingSans Serif

Logo Anatomy

DEREK - Kaluža, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

DEREK - Kaluža, s.r.o. is authoritative and decisive, technically detailed.

Confidence
85%
Technicality
70%
Formality
60%
Enthusiasm
50%
Warmth
45%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

deratizacedesinfekcedesinsekcehubení

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Local market, based in CZ.

Origin

CZ

Market Scope

local

Languages

cs

DEREK - Kaluža, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by DEREK - Kaluža, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Orange

Signature ColorSupporting

Used in the logo and as a primary accent color.

Consistency90%
Website
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency80%
Website
ActiveOccasional

X shape

Signature ShapeSupporting

An X shape made of four rectangles, one of which is red and the others are orange.

Consistency90%
Website
ActiveOccasional

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