What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Lidovka - Dimico anchors on Red (#cb2a26) as their primary brand signal, paired with Orange (#c49f4f), and accented by Yellow. The palette leans warm — inviting and energetic.
#cb2a26
Primary
#c49f4f
Secondary
#f8ce39
Accent
#d8ac3d
Accent
#60585f
Background
#242448
Accent
Typography
Headings set in Cardo (a serif — evoking tradition, authority, and print heritage), body in Inter (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Lidovka - Dimico uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: flat, modern, friendly.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Lidovka - Dimico is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
urgent
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
carousel
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Regional presence, headquartered in Brno, CZ.
CZ
Brno, CZ
regional
cs
Lidovka - Dimico is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Lidovka - Dimico. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Red (#cb2b26)
Used for primary buttons and accents, creating a sense of urgency and value.
Inter
Used for headings and body text, providing a modern and readable look.
Levné potraviny
Emphasizes the affordability of the products.
Lidovka Logo
The logo features a bold, rounded sans-serif typeface with a yellow outline and a blue fill, giving it a playful and eye-catching appearance.
Cookie
A bitten cookie is used as a visual element.
Social Media Intelligence
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