What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Dir-shop.cz anchors on Blue (#345f94) as their primary brand signal, paired with Yellow (#343623), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#345f94
Primary
#343623
Secondary
#112336
Accent
#ffffff
Background
#474c48
Text
#606362
Accent
Typography
Headings set in var(--bs-body-font-family) (a sans-serif — clean, modern, and optimized for digital), body in var(--bs-font-sans-serif) (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Dir-shop.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Dir-shop.cz is authoritative and decisive, cool and detached, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Nationwide presence, based in CZ, communicating in 3 languages.
CZ
national
en, cs, de
Dir-shop.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Dir-shop.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Navy Blue
Used in the logo and website design to convey trust and professionalism.
Montserrat
Used for headings, providing a modern and readable appearance.
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