Doktor Kladivo
The Sage“Doktor Kladivo | Specialista na ruční a elektrické nářadí 👷”
Serves Tradespeople and DIY enthusiasts
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
Doktor Kladivo anchors on a vivid Yellow (#f0c21a) as their primary brand signal, paired with Blue (#cbd2d7), and accented by Yellow. The palette leans warm — inviting and energetic.
#f0c21a
Primary
#cbd2d7
Secondary
#fbc930
Accent
#71757a
Background
#846d1d
Accent
#40463d
Text
Typography
Headings set in BoschSans-Bold (a sans-serif — clean, modern, and optimized for digital), body in BoschSans-Regular (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Doktor Kladivo uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Doktor Kladivo is authoritative and decisive, energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ, communicating in 13 languages.
CZ
national
cs, pl, de, ro, sl, hr, fr, es, nl, hu, sk, it, bg
Doktor Kladivo is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Doktor Kladivo. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#fbc930
A bright yellow used for accents and calls to action, conveying energy and visibility.
Specialista na ruční a elektrické nářadí
Tagline emphasizing expertise in tools.
BoschSans-Bold
Used for headings, providing a strong and modern look.
Doktor Kladivo mascot
A cartoon construction worker with a yellow hard hat and a hammer is used as a mascot.
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