Domov Kladno - Švermov
The CaregiverServes Seniors and their families
What Drives Them
Puts people first. Builds trust through genuine care.
The brand's mission, values, personality, and voice profile all strongly emphasize care, compassion, and support for seniors. This, combined with the focus on providing a home and assistance, points to 'Caringness' as the core essence.
Posláním domova je dopomoci seniorům, kteří jsou z důvodu svého stáří a zdravotního stavu odkázání na pomoc druhé osoby, žít běžný život podle jejich možností.
Color Intelligence
Domov Kladno - Švermov anchors on a muted Yellow (#d1cfc0) as their primary brand signal, paired with Yellow (#908d6f), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#d1cfc0
Primary
#908d6f
Secondary
#1d4f65
Accent
#4489b0
Accent
#8bc4e2
Accent
#f9faf9
Background
Typography
Domov Kladno - Švermov uses Roboto Slab across both headings and body — a slab serif — bold and impactful, blending tradition with modern punch. Single-font system — disciplined and consistent.
Logo Anatomy
Brand Character
Domov Kladno - Švermov is formal and professional, authoritative and decisive, warm and approachable — also simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
natural
full_color
fontawesome
top
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, headquartered in Kladno, CZ.
CZ
Kladno, CZ
local
cs
Domov Kladno - Švermov is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Domov Kladno - Švermov. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Regional Identity
References to Kladno and Švermov, emphasizing local connection.
Deep Blue
Consistent use of #004875 across the website for headers and accents.
Roboto Slab Heading
Use of Roboto Slab for headings, creating a distinct visual hierarchy.
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