DOMUS REALITY
The RulerWhat Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
DOMUS REALITY anchors on Orange (#eed8d0) as their primary brand signal, paired with Red (#c3190d), and accented by Red. The palette leans warm — inviting and energetic.
#eed8d0
Primary
#c3190d
Secondary
#d19d92
Accent
#fefdfc
Background
#dee2e6
Accent
#212529
Accent
Typography
DOMUS REALITY uses Encode Sans Condensed across both headings and body — a unified typographic voice.
Logo Anatomy
DOMUS REALITY uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
DOMUS REALITY is authoritative and decisive, energetic and passionate.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Brick Red (#d10100)
Used for key call-to-action buttons and highlights.
Encode Sans Condensed
Used for headings and body text, conveying a modern and efficient feel.
Descriptive Property Titles
Property listings use detailed and descriptive titles.
Eagle-Building Icon
A stylized icon combining an eagle head with a building silhouette, formed by stacked horizontal lines.
Blocky Sans-Serif
The brand uses a bold, blocky sans-serif typeface for its name, creating a strong and modern impression.
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