Družstvo lékáren logo

Družstvo lékáren

The Ruler
Healthcare·Pharmacy·dlekaren.cz

Serves Independent pharmacies

Helvetica NeueReliablenessReliableProfessionalSupportiveCommunity-focused11/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

Reliableness

Given the brand's values, personality, and voice, 'Reliableness' encapsulates the core positioning of a trustworthy and dependable pharmacy cooperative. The emphasis on quality, integrity, and a professional, supportive approach all contribute to this sense of reliability.

QualityIntegrityCollaborationCustomer service

Color Intelligence

Družstvo lékáren anchors on Blue (#5878b6) as their primary brand signal, paired with Green (#15940d), and accented by Green. The palette leans cool — projecting trust and professionalism.

#5878b6

Primary

#15940d

Secondary

#fafafa

Background

#d4d4d5

Background

#9ba1a5

Background

#dff0d8

Accent

cool palette(1w/4c)Blue · Green · Gray

Typography

Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Helvetica NeueHeadingsSans Serif
Aa
Open SansBodySans Serif
Aa
Arialsecondary_headingSans Serif

Logo Anatomy

Družstvo lékáren uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, professional, clean.

Type

Combination Mark

Primary Shape

rectangle

Contains

Icon + Text

Complexity

5/10

modernprofessionalclean

Brand Character

Družstvo lékáren is formal and professional, authoritative and decisive.

Confidence
75%
Formality
70%
Technicality
60%
Warmth
50%
Enthusiasm
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

Družstvo lékárenlékárnícifarmaceutickém trhu

Design Playbook

Photography

product, stock

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

Built on WordPress.

Built withWordPress

Market Presence

Nationwide presence, headquartered in Jihlava, CZ.

Origin

CZ

Headquarters

Jihlava, CZ

Market Scope

national

Languages

cs

Družstvo lékáren is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Družstvo lékáren. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: rectangle

Complexity50%
modernprofessionalclean

Brand Codes

159310

Signature ColorSupporting

Used as the primary color, conveying health and nature.

Consistency80%
Website
ActiveOccasional

Helvetica Neue

Typography CodeSupporting

Used for headings, providing a clean and modern look.

Consistency75%
Website
ActiveOccasional

Blue Triangle

Signature ShapeSupporting

A blue triangle shape with the words 'DRUŽSTVO LÉKÁREN' and a bowl symbol inside.

Consistency90%
Website
ActiveOccasional

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