What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Duplik.cz anchors on a muted Blue (#aabac0) as their primary brand signal, paired with Blue (#678c8d), and accented by Orange. The palette leans cool — projecting trust and professionalism.
#aabac0
Primary
#678c8d
Secondary
#b3802d
Accent
#4b4637
Accent
#2e4c45
Accent
#0a5f77
Accent
Typography
Headings set in Lora (a serif — evoking tradition, authority, and print heritage), body in Varela (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
Duplik.cz is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
product photography
natural
realistic
horizontal
rounded
comfortable
Digital Footprint
active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Duplik.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Duplik.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Dark Red
Used in the logo and website accents, associated with the LEGO brand.
Varela
Friendly and rounded font used for headings, creating a playful and inviting feel.
Duplik
Name is a play on LEGO Duplo, clearly indicating the product category.
Social Media Intelligence
Dívejte se na Facebooku na příspěvky, fotky a spoustu dalšího.
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