SKÁKALPES logo

SKÁKALPES

The Everyman
Retail·Online Store·e-shop.skakalpes.cz
Source Sans 3ReliablePracticalApproachable10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

QualityCustomer SatisfactionInnovation

Color Intelligence

SKÁKALPES anchors on a muted Blue (#34344e) as their primary brand signal, paired with Blue (#55546a), and accented by Red. The palette leans cool — projecting trust and professionalism.

#d33a36

Accent

#3c840f

Accent

#e4e3e2

Background

#34344e

Primary

#55546a

Secondary

#181734

Background

cool palette(2w/3c)Red · Green · Gray · Blue

Typography

Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
Source Sans 3BodySans Serif
Aa
Exo 2HeadingsSans Serif
Aa
ArialUISans Serif

Logo Anatomy

SKÁKALPES uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean.

Type

Combination Mark

Primary Shape

circle

Contains

Icon + Text

Complexity

5/10

modernclean

Brand Character

SKÁKALPES is authoritative and decisive, warm and approachable, simply spoken and accessible.

Confidence
70%
Warmth
70%
Enthusiasm
65%
Formality
55%
Urgency
40%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

skakalpese-shopproduktyakce

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

SKÁKALPES is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by SKÁKALPES. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: circle

Complexity50%
modernclean

Brand Codes

Red (#d33a36)

Signature ColorSupporting

Used for highlights and call-to-action buttons, conveying energy and urgency.

Consistency80%
WebsiteSocial
ActiveOccasional

Source Sans 3

Typography CodeSupporting

Used for headings and body text, providing a modern and readable experience.

Consistency70%
Website
ActiveOccasional

Skakalpes logo

MascotSupporting

The logo features a stylized animal figure, possibly a mountain goat or similar creature, with a playful and slightly abstract design.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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