Eco-matrace.cz
The Everyman“Spánek doslova jako v bavlnce”
Serves Individuals seeking comfortable and affordable mattresses
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Eco-matrace.cz anchors on a vivid Orange (#fd7e14) as their primary brand signal, paired with Blue (#182630), and accented by Gray. The palette leans warm — inviting and energetic.
#000000
Background
#fd7e14
Primary
#e5e5e5
Accent
#182630
Secondary
#28a745
Accent
#ffffff
Background
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, minimalist.
icon_symbol
abstract
Icon + Text
4/10
Brand Character
Eco-matrace.cz is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Eco-matrace.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Eco-matrace.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: abstract
Brand Codes
Orange
Used for accents and highlights, creating a sense of energy and visibility.
Poppins
Used for headings and body text, providing a modern and readable look.
Spánek doslova jako v bavlnce
Tagline used to emphasize comfort and quality.
Leaf Shape
A stylized leaf shape in a muted teal color is used as a distinctive visual element.
Social Media Intelligence
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