Ecopeople.cz
The Caregiver“ | Ecopeople”
Serves Homeowners interested in gardening and sustainable living
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Ecopeople.cz anchors on a vivid Green (#066b35) as their primary brand signal, paired with Green (#4ba507), and accented by Green. The palette leans cool — projecting trust and professionalism.
#066b35
Primary
#4ba507
Secondary
#3daa39
Accent
#000000
Background
#5b6b6f
Accent
#e1c6a8
Accent
Typography
Headings set in RobotoCondensed (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Ecopeople.cz uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, minimalist.
Wordmark
rectangle
Text
3/10
Brand Character
Ecopeople.cz is authoritative and decisive, warm and approachable, energetic and passionate.
third
high_school
soft
Signature Words
Design Playbook
product, stock
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress.
Market Presence
Nationwide presence, headquartered in Havlíčkův Brod, CZ.
CZ
Havlíčkův Brod, CZ
national
cs
Ecopeople.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Ecopeople.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Forest Green
Used extensively throughout the site, representing nature and sustainability.
Roboto
Used for body text, providing a modern and readable appearance.
Leaf-Person Logo
The logo features a stylized green leaf incorporating a human figure, suggesting eco-friendliness and people.
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