EM GREEN logo

EM GREEN

The Everyman

VRACÍME PŘÍRODĚ JEJÍ PŘIROZENOST, ZDRAVÍ A PROSPERITU. PŘIDEJTE SE K NÁM A POMOZTE S JEJÍ UDRŽITELNOSTÍ

Agriculture·Ecological Products·emgreen.cz
RalewayEco-friendlySustainableNaturalResponsible10/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

SustainabilityEnvironmental responsibilityNatural solutionsCommunity

Color Intelligence

EM GREEN anchors on a muted Green (#c9dccd) as their primary brand signal, paired with Blue (#272642), and accented by Green. The palette leans cool — projecting trust and professionalism.

#c9dccd

Primary

#272642

Secondary

#4f815f

Accent

#7a9c83

Accent

#7ec156

Accent

#fefffe

Background

cool palette(0w/5c)Green · Blue

Typography

Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RalewayHeadingsSans Serif
Aa
ArialBodySans Serif
Aa
var(--template-headings-font)secondary_headingSans Serif
Aa
var(--template-font)UISans Serif

Logo Anatomy

EM GREEN uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: natural, organic, modern.

Type

Combination Mark

Primary Shape

round

Contains

Icon + Text

Complexity

5/10

naturalorganicmodern

Brand Character

EM GREEN is authoritative and decisive, warm and approachable, energetic and passionate.

Confidence
80%
Enthusiasm
75%
Warmth
70%
Formality
65%
Technicality
55%
Voice Person

first_plural

Reading Level

high_school

CTA Style

direct

Signature Words

příroděudržitelnostíprosperituvracímespolupracujeme

Design Playbook

Photography

natural, product

Lighting

natural

Color Treatment

full_color

Icons

flat

Navigation

horizontal

Call to Action

rounded

Spacing

comfortable

Hero Approach

image

Digital Footprint

Built on Shoptet.

Built withShoptet

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

EM GREEN is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by EM GREEN. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Primary shape: round

Complexity50%
naturalorganicmodern

Brand Codes

EM

Acronym CodeSupporting

Using 'EM' as a core part of the brand identity.

Consistency90%
Website
ActiveOccasional

SPOLUPRACUJEME S PŘÍRODOU

CatchphraseSupporting

Tagline emphasizing collaboration with nature.

Consistency80%
Website
ActiveOccasional

Green

Signature ColorSupporting

#4f815e used as a primary color, representing nature.

Consistency85%
Website
ActiveOccasional

Molecular Icon

Illustration Style CodeSupporting

A stylized, light green molecular icon with connected circles, used as a logo element.

Consistency90%
Website
ActiveOccasional

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