Emil Frey
The Ruler“Emil Frey | Nové i ojeté vozy Subaru, Toyota, Kia, Suzuki”
Serves Individuals looking for new or used cars
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Emil Frey anchors on Blue (#1b20b2) as their primary brand signal, paired with Blue (#d4d9dd), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#1b20b2
Primary
#d4d9dd
Secondary
#292c2d
Text
#727476
Accent
#fbfcfc
Background
#000000
Background
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in arial (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Emil Frey uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Emil Frey is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CH.
CH
national
cs
Emil Frey is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Emil Frey. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Blue (#1b20b2)
Used prominently in the logo and website elements, conveying trust and reliability.
Montserrat
Modern and clean font used for headings and body text, providing a professional look.
Švýcarské serióznosti
Associating the brand with Swiss reliability and quality.
Emil Frey Logo
The Emil Frey logo features a distinctive circular emblem with stylized text and a central design element, creating a unique and recognizable shape.
Social Media Intelligence
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