ERA a.s. logo

ERA a.s.

The Ruler
Technology·Surveillance Systems·era.aero

Serves Air Traffic Management Professionals

slickInnovativeReliableTechnicalGlobal11/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

PrecisionSecurityInnovationGlobal Reach

Color Intelligence

ERA a.s. anchors on a vivid Blue (#085577) as their primary brand signal, paired with Red (#981434), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#085577

Primary

#981434

Secondary

#6bafe6

Accent

#7e7ef3

Accent

#2f4954

Accent

#b60e35

Accent

cool palette(2w/4c)Blue · Red

Typography

Headings set in dosisbold (a sans-serif — clean, modern, and optimized for digital), body in slick (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
slickBodySans Serif
Aa
lgUISans Serif
Aa
dosisboldHeadingsSans Serif
Aa
dosismediumsecondary_headingSans Serif
Aa
opensansboldnavigationSans Serif

Logo Anatomy

ERA a.s. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ERA a.s. is formal and professional, authoritative and decisive, cool and detached — also technically detailed.

Confidence
90%
Technicality
85%
Formality
70%
Exclusivity
70%
Enthusiasm
50%
Voice Person

third

Reading Level

college

CTA Style

direct

Signature Words

surveillancemultilaterationADS-Bflight tracking

Design Playbook

No design patterns detected

Digital Footprint

active on 3 social platforms.

Social
youtubetwitterlinkedin

Market Presence

Global presence, based in CZ.

Origin

CZ

Market Scope

global

Languages

en

ERA a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ERA a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Air Superiority Blue

Signature ColorSupporting

Used for primary buttons and links.

Consistency80%
WebsiteSocial
ActiveOccasional

Multilateration

Proprietary TechnologySupporting

Highlights their multilateration and ADS-B technologies.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

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