Eshop.sigmafotbal.cz
The Innocent“Oficiální fanshop SK Sigma Olomouc”
Serves SK Sigma Olomouc fans
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Eshop.sigmafotbal.cz anchors on Blue (#f0f4f7) as their primary brand signal, paired with Blue (#c5d5df), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#f0f4f7
Primary
#c5d5df
Secondary
#0a4f8a
Accent
#9ab5cb
Accent
#5384ac
Accent
#7b9eba
Accent
Typography
Headings set in Oswald (a sans-serif — clean, modern, and optimized for digital), body in Poppins (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Eshop.sigmafotbal.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: Modern, Sports, Dynamic.
Combination Mark
Abstract
Icon + Text
6/10
Brand Character
Eshop.sigmafotbal.cz is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
urgent
Signature Words
Design Playbook
Action, Product, Lifestyle
Natural
Full Color
Flat
Dropdown
Rounded
Comfortable
Image Carousel
Digital Footprint
Built on Bootstrap, active on 4 social platforms.
Market Presence
Nationwide presence, headquartered in Olomouc, CZ.
CZ
Olomouc, CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoPrimary shape: Abstract
Brand Codes
#0a4f8a
Dominant blue color used in the logo and throughout the website, representing the team's identity.
Oswald
Used for headings, providing a strong and sporty feel.
SK Sigma Olomouc Team
The team itself serves as the mascot, representing the brand.
Sigma Olomouc Logo
The SK Sigma Olomouc logo features a blue and white striped design with a black star in the center, surrounded by the team name.
Overlapping Circles
The Mastercard logo features two overlapping circles, one red and one orange, creating a distinctive shape.
Social Media Intelligence
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