What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Esotec.cz anchors on a vivid Yellow (#fbd211) as their primary brand signal, paired with Green (#c8d0c1), and accented by Yellow. The palette leans cool — projecting trust and professionalism.
#fbd211
Primary
#c8d0c1
Secondary
#7e7a66
Accent
#007b00
Accent
#01823b
Accent
#089a09
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Esotec.cz uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Esotec.cz is authoritative and decisive, energetic and passionate.
first_plural
middle_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Shoptet, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Esotec.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Esotec.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
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Primary Raster
Primary LogoBrand Codes
Golden Yellow
Used for accents and calls to action, symbolizing solar energy and optimism.
Family Business
Highlights their origin as a family business deeply connected to renewable energy.
Source Sans 3
Modern and readable font, conveying a sense of innovation and accessibility.
Solar Panel Sun
The logo features a stylized solar panel with a sun shining behind it, representing clean solar energy.
Nighttime Fountain
The product photography features outdoor solar fountains in dark, natural settings, emphasizing their use at night.
Social Media Intelligence
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