EXPERT NÁŘADÍ
The Sage“Prodej online nářadí, ruční nářadí TONA - Expert nářadí”
Serves Tradespeople and DIY enthusiasts
What Drives Them
Seeks truth. Wins through knowledge and informed perspective.
Color Intelligence
EXPERT NÁŘADÍ anchors on a vivid Red (#ff0202) as their primary brand signal, paired with Blue (#373085), and accented by Red. The palette leans warm — inviting and energetic.
#ff0202
Primary
#373085
Secondary
#ff6d6d
Accent
#fefafa
Background
#000000
Background
#d5d5d5
Accent
Typography
Headings set in Calibri Bold (a sans-serif — clean, modern, and optimized for digital), body in Calibri (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
EXPERT NÁŘADÍ uses a wordmark — the brand name IS the logo, relying on typography alone. Minimal complexity — clean and scalable across all touchpoints. Style: clean, modern.
Wordmark
rectangle
Text
3/10
Brand Character
EXPERT NÁŘADÍ is authoritative and decisive, cool and detached, technically detailed.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
EXPERT NÁŘADÍ is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by EXPERT NÁŘADÍ. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
#ff0202
Used for primary buttons and accents, creating a sense of urgency.
Calibri
Used for headings and body text, providing a clean and modern look.
EXPERT NÁŘADÍ
Using 'EXPERT' in the brand name to convey expertise.
Wrench in Red Rectangle
A white wrench icon is placed inside a red rectangle, forming a distinctive shape.
Dark Blue Sans-Serif
The brand name uses a dark blue sans-serif typeface, creating a specific typographic style.
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