Expreskufr.cz
The Everyman“Expreskufr - prodej cestovních kufrů a zavazadel”
Serves Travelers
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Expreskufr.cz anchors on Blue (#b7d8ea) as their primary brand signal, paired with Blue (#79b0d0). The palette balances warm and cool tones.
#b7d8ea
Primary
#c8c8c8
Background
#5e5e5e
Background
#fdfdfd
Background
#e5e6e7
Background
#79b0d0
Secondary
Typography
Headings set in Noto Sans (a sans-serif — clean, modern, and optimized for digital), body in Source Sans 3 (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Expreskufr.cz uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, clean, friendly.
Combination Mark
rectangle
Icon + Text
5/10
Brand Character
Expreskufr.cz is energetic and passionate, simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
product, lifestyle
natural
full_color
flat
horizontal
rounded
comfortable
image_carousel
Digital Footprint
Built on Shoptet, active on 1 social platform.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Expreskufr.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Expreskufr.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: rectangle
Brand Codes
Express + Item
Naming products with 'Express' prefix.
Prodej cestovních kufrů a zavazadel
Repeated phrase emphasizing the core business.
D33A36
Used for key call-to-action buttons and highlights.
Source Sans 3
Modern and clean font used for headings and body text.
Suitcase Character
A cartoon suitcase character with a face, arms, and legs, giving a thumbs up.
Social Media Intelligence
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