Extra nákupy
The Jester“ExtraNakupy.cz - Kupte si něco extra...”
Serves Young adults and fashion-conscious individuals seeking affordable and trendy items.
What Drives Them
Finds joy in the moment. Connects through humor and lightheartedness.
Color Intelligence
Extra nákupy anchors on a vivid Red (#f0302d) as their primary brand signal, paired with Red (#ef0101), and accented by Red. The palette leans warm — inviting and energetic.
#f0302d
Primary
#ef0101
Secondary
#f4909a
Accent
#f9cbce
Accent
#f0484e
Accent
#ffffff
Background
Typography
Extra nákupy uses Helvetica Neue across both headings and body — a sans-serif — clean, modern, and optimized for digital. Single-font system — disciplined and consistent.
Logo Anatomy
Extra nákupy uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Extra nákupy is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
second
middle_school
urgent
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Extra nákupy is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Extra nákupy. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Electric Blue
Used in the logo and as accents throughout the website.
Helvetica Neue
Used for headings and body text, providing a clean and modern look.
Kupte si něco extra...
Tagline used throughout the website.
Red shopping cart icon
A red shopping cart icon is used to represent the shopping cart feature on the website.
Social Media Intelligence
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