Fajnšmekr logo

Fajnšmekr

The Innocent

naturální víno vrsovice vinárna vinny bar fajnsmekr

Food & Beverage·Wine Bar·fajnsmekr.com

Serves Wine enthusiasts, locals, and tourists interested in natural wines

helvetica-w01-romanAuthenticRelaxedWelcomingPassionate10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityCommunitySustainabilityNatural

Color Intelligence

Fajnšmekr anchors on Orange (#e89c7e) as their primary brand signal, paired with Orange (#e5d0c6), and accented by Orange. The palette leans warm — inviting and energetic.

#e89c7e

Primary

#e5d0c6

Secondary

#e76332

Accent

#525252

Accent

#fefefe

Background

#828283

Accent

warm palette(5w/1c)Orange · Gray

Typography

Headings set in playfair display (a serif — evoking tradition, authority, and print heritage), body in noticia text (a serif — evoking tradition, authority, and print heritage). 6 typeface families in play — a richer, more layered typographic system.

Aa
helvetica-w01-romannavigationSans Serif
Aa
ArialUISans Serif
Aa
reklamescriptw00-mediumcaptionScript
Aa
playfair displayHeadingsSerif
Aa
noticia textBodySerif
Aa
spinnakersecondary_headingSans Serif

Logo Anatomy

Fajnšmekr uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Fajnšmekr is casual and conversational, warm and approachable, energetic and passionate.

Warmth
80%
Enthusiasm
70%
Confidence
60%
Technicality
40%
Nostalgia
40%
Voice Person

third

Reading Level

middle_school

CTA Style

playful

Signature Words

fajnsmekrnaturální vínovrsovicevinárnavinny bar

Design Playbook

No design patterns detected

Digital Footprint

Built on Wix, active on 2 social platforms.

Built withWix
Social
instagramfacebook

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

Fajnšmekr is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Fajnšmekr. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Burnt Orange (#e89c7e)

Signature ColorSupporting

Used for accents and highlights, creating a warm and inviting atmosphere.

Consistency70%
WebsiteSocial
ActiveOccasional

Reklamescriptw00-Medium

Typography CodeSupporting

Used for headings, adding a unique and slightly vintage touch.

Consistency60%
WebsiteSocial
ActiveOccasional

naturální víno vrsovice vinárna vinny bar

CatchphraseSupporting

Repeated keywords emphasizing the core offerings and location.

Consistency80%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

More brands in Food & Beverage

Explore other brands in this industry to compare visual identities.