What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
FANCLUB HC VÍTKOVICE, z.s. anchors on a vivid Red (#e30613) as their primary brand signal, paired with Red (#d11404), and accented by Red. The palette leans warm — inviting and energetic.
#e30613
Primary
#d11404
Secondary
#f95126
Accent
#e33415
Accent
#000000
Background
#ffffff
Background
Typography
Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FANCLUB HC VÍTKOVICE, z.s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: modern, dynamic.
Combination Mark
circle
Icon + Text
5/10
Brand Character
FANCLUB HC VÍTKOVICE, z.s. is authoritative and decisive, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
urgent
Signature Words
Design Playbook
Action shots, Team photos
natural
full_color
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
FANCLUB HC VÍTKOVICE, z.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FANCLUB HC VÍTKOVICE, z.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: circle
Brand Codes
Vítkovice Red
Dominant color used in the logo, website headers, and accents, representing the hockey team's identity.
Open Sans
Used for body text, providing a clean and readable experience.
Hockey Team
The hockey team itself serves as the mascot.
HCV
Short for HC Vítkovice
Social Media Intelligence
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