Farma Drahoš
The InnocentServes Local residents seeking fresh, seasonal produce.
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Farma Drahoš anchors on Red (#b9261c) as their primary brand signal, and accented by Gray. The palette leans warm — inviting and energetic.
#353334
Background
#a9a8a8
Accent
#5b5555
Accent
#d4d6d3
Accent
#f7fbfa
Background
#b9261c
Primary
Typography
Logo Anatomy
Farma Drahoš uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Farma Drahoš is authoritative and decisive, warm and approachable, simply spoken and accessible.
first_plural
high_school
soft
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Green
Used in the logo and as a primary color for headings and accents.
Family Farm
Emphasis on being a family-run farm.
Location Based
Farm name is based on the owner's last name.
Products & Business
Brambory (Potatoes)
Cibule (Onions)
Jablka (Apples)
Jahody (Strawberries)
Mošt (Must/Cider)
Sezónní práce (Seasonal work)
Zelí (Cabbage)
Česnek (Garlic)
Social Media Intelligence
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