Farma Aronia
The InnocentServes Health-conscious consumers seeking natural and traditionally processed foods.
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Farma Aronia anchors on a muted Blue (#abb8c3) as their primary brand signal, paired with Red (#cf2e2e), and accented by Green. The palette balances warm and cool tones.
#000000
Background
#abb8c3
Primary
#cf2e2e
Secondary
#7bdcb5
Accent
#6ec1e4
Accent
#e5e5e5
Accent
Typography
Headings set in Kurale (a serif — evoking tradition, authority, and print heritage), body in Roboto (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Farma Aronia uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: natural, rustic, organic.
Combination Mark
round
Icon + Text
5/10
Brand Character
Farma Aronia is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
high_school
soft
Signature Words
Design Playbook
natural, product, lifestyle
natural
realistic
flat
horizontal
rounded
moderate
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, based in CZ.
CZ
local
cs
Farma Aronia is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Farma Aronia. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoPrimary shape: round
Brand Codes
Dark Red
Used for accents and calls to action, evoking the color of aronia berries.
Kurale
Used for headings, providing a rustic and natural feel.
Family Farm
Emphasizing the brand's roots as a family-run farm.
Social Media Intelligence
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