FILKO
The Innocent“Vyrábíme vlastní betonovou střešní krytinu FILKO”
Serves Homeowners, Construction Companies
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
FILKO anchors on Red (#e72229) as their primary brand signal, paired with Red (#780404), and accented by Green. The palette leans warm — inviting and energetic.
#e72229
Primary
#780404
Secondary
#65bc7b
Accent
#ffffff
Background
#333333
Text
#f6f6f6
Surface
Typography
Headings set in Antic Slab (a slab serif — bold and impactful, blending tradition with modern punch), body in Lato (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FILKO uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FILKO is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
FILKO is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FILKO. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Filko Red
Used for the logo and key call-to-action buttons, creating a sense of urgency and importance.
Lato Clarity
Lato is used for body text, providing a clean and readable experience.
Roof Shape
A simplified red roof shape with a chimney is used as a visual element.
FILKO Font
The FILKO logo uses a bold, sans-serif font with a 3D effect and a diamond shape above the 'I'.
Social Media Intelligence
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