FitTeam - Karel Beran
The EverymanServes Individuals seeking fitness and nutritional guidance
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
FitTeam - Karel Beran anchors on Blue (#a5b1d5) as their primary brand signal, paired with Blue (#445da8), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#a5b1d5
Primary
#3f3f40
Text
#445da8
Secondary
#28479a
Accent
#000000
Background
#f9fafc
Background
Typography
Headings set in hero-new-hairline (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
FitTeam - Karel Beran uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
FitTeam - Karel Beran is authoritative and decisive, energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ, communicating in 2 languages.
CZ
local
cs, en
FitTeam - Karel Beran is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by FitTeam - Karel Beran. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Mint Green
Used for call-to-action buttons and highlights throughout the site.
Hero-new
Used for headings, creating a modern and sporty feel.
Karel Beran
The brand is named after and features Karel Beran.
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